Latest News

Sir AP McCoy Reflects on a Decade since Retirement
AP McCoy shocked the racing world on February 7, 2015 when, after recording his 200th winner of the campaign aboard Mr Mole in the Game Spirit Chase, he revealed

Tom Scudamore joins Radio 5 Live as a Pundit at the Festival
Tom Scudamore joined BBC Radio 5 Live for the week as a pundit, discussing all the days racing, previewing the action and analysing the outcome. Tom retired from

Sam Twiston-Davies Guest Appears on TalkSport 2 at the Festival
Sam Twiston-Davies joined TalkSPORT 2 each day of the Cheltenham Festival for with his sponsors William Hill. He discussed the days racing and his

AP McCoy & Jonjo Jr speak at The Green Room at Cheltenham
Racing legend Sir AP McCoy & top jockey Jonjo O’Neill Jr joined The Green Room at this year’s Cheltenham Festival to provide on-stage Q&A sessions and preview

Jonjo O’Neill Jr Wins the Plate at the 2025 Cheltenham Festival
Jonjo O’Neill Jr has won the TrustATrader Plate onboard Jagwar at the Cheltenham Festival. Jagwar fought hard in the closing stages to provide Jonj with his second Cheltenham

Sir AP McCoy joins TalkSPORT at the Cheltenham Festival
Sir AP McCoy joined Alan Brazil, Ray Parlour and Ali McCoist to chat all things football and racing on TalkSport’s Breakfast Show. AP chatted through the racing

LBM Clients host for popular Hospitality Company at Cheltenham
LBM clients Tom Scudamore, Paddy Brennan and Richard Johnson (at varying times) hosted for a popular UK hospitality suite on all 4 days of the 2025

Sir AP McCoy speaks at Laureus’ Global Mental Health Forum
Sir AP McCoy spoke at Laureus’s Mental Health Forum in Hong Kong. The Forum brings together experts to share knowledge and understanding of how sport

Sir AP McCoy entertains private guests of Gibney’s in Dublin
The legendary jockey Sir AP McCoy joined guests of Gibney’s in Dublin to undertake a private Cheltenham preview night. He took to the stage to provide a lively

Tom Scudamore Speaks at Live Zone about Success
Tom Scudamore joined Frankie Foster, Laura Collett and Yogi Breisner at Live Zone to discuss the event theme “Jumping To Success”. Tom provided anecdotal

Aidan Coleman undertakes Press & PR Activity for Bet365
Former jockey Aidan Coleman has undertaken media and PR activity with the betting firm Bet365 ahead of the 2025 Cheltenham Festival, in a deal negotiated

Peter Scudamore Extends Agreement with Evolution Group
The former 8 times Champion jockey Peter Scudamore MBE has extended his agreement with Evolution Group, in a multi-year deal negotiated by LBM.

Sam Vokes temporarily joins Interim Coaching Staff at Wycombe
Sam Vokes joined the interim coaching team at Wycombe Wanderers in February, alongside Sam Grace, Matt Dye and Harry Hudson as the club await new management.

Sam Twiston-Davies wins the Triumph Juvenile Hurdle at Cheltenham
Sam Twiston-Davies won the Grade 2 Triumph Juvenile Hurdle at the Cheltenham Festival Trials Day, onboard East India Dock for trainer James Owen

Tom Scudamore co-presents the 3-day meeting at Ascot for ITV
Tom Scudamore covered all 3 days of racing action at Ascot for ITV in January. Tom joined Ed Chamberlin and Mick Fitzgerald at the podium to discuss the 3-day

Hal Robson-Kanu creates Cyber Agility content for BT Sport
Former Wales striker Hal Robson-Kanu is to work in collaboration with BT on their Cyber Agility Campaign. Hal will help to align the values of being a professional

Tom Scudamore Extends his Ambassadorial Role with ARC
Former top jump jockey Tom Scudamore has extended his ambassadorial contract with ARC in a deal negotiated by LBM. Tom and will undertake a number of personal

Tom Scudamore joins ITV Racing to co-present at Kempton
Tom Scudamore appeared as a guest on ITV Racing from Kempton. Tom joined Ed Chamberlin & Adele Mulrennen at the podium to discuss the day’s racing, analyse

Paddy Brennan undertakes Cheltenham activity with FreeBets
Former Cheltenham Gold Cup winner Paddy Brennan is to undertake Cheltenham activity for FreeBets. Paddy filmed in Benidorm for the betting firm and provides

Jonjo O’Neill Jr wins the Betfair Exchange Handicap at Cheltenham
There was a fantastic start to 2025 for Jonjo O’Neill Jr. who won the Betfair Exchange Handicap Chase at Cheltenham on Springwell Bay. Trained by Jonj’s brother AJ