Latest News

The film “Being AP”, which follows Sir Anthony McCoy final season in the saddle has made its debut in the United States. A percentage of the proceeds from the theatrical run of Being AP will be donated to help injured and disabled jockeys in America and Canada (via...

Wales rugby legend Shane Williams appeared on Sky Sports 3 to take on poker pro Ian Simpson in the Sky Poker Chips Challenge and chat about rugby and sport in general. Shane was narrowly beaten by the pro over 3 rounds (Master Cash Skills, The Chip Stack Challenge and...

Recently retired Champion Jockey Sir Anthony McCoy appeared as a speaker at the annual Action for Children Awards in Glasgow, entertaining over 400 guests with anecdotal stories from his much celebrated career. The sports dinner raised nearly £100,000 for the charity...

Retired Champion jockey and football fan Sir Anthony McCoy joined Joe Molloy and Kirsteen O’Sullivan in the Extra Time hot seat for the final episode of the TV3 programme. AP discussed all things football on the show, including a full preview of the quarter final...

Former record breaking Champion jockey AP McCoy was made a Knight Bachelor by the Princess Royal during an investiture ceremony at Buckingham Palace this morning. McCoy is only the second jockey to be knighted, following Sir Gordon Richards in 1953. Sir Anthony said...

Hal Robson-Kanu came off the bench to score Wales’ winner against Slovakia in their opening match of Euro 2016. Hal, who has been recovering from an anchilles injury, netted in the 81st minute from a Gareth Bales free kick to put Wales on the brink of the knock-out...

Sir Anthony McCoy and elite eventer Zara Tindall are to captain the teams for the inaugural Jockeys vs Olympic Legends polo match on 19th June at Beaufort Polo Club in Gloucestershire. On the jockeys team, AP is joined by John Francome, Richard Dunwoody and Marcus...

LBM has worked closely with Ascot Racecourse, providing their hosts and MC’s for Royal Ascot. Emma Spencer will be spending time with guests in the Parade Ring, providing a preview each day, as well as her tips and predictions. Emma will also be anchoring the Morning...

TV presenter Emma Spencer hosted the Annual European Congress of Rheumatology this week at the Excel. She anchored proceedings in front of 800 consultants and doctors from across Europe. The conference was to provide a forum of the highest standard for scientific,...

Sir Anthony McCoy provided an inspired motivational Q&A session to the Energy Industry. He provided insight into the motivation that led him to be the best in his field for over 2 decades. He also gave a unique insight into the mentality and physicality of one of...

The world’s greatest jockey Sir Anthony McCoy has extended his ambassadorial role with William Hill in a new deal negotiated by LBM. Sir Anthony will continue to cover the flat racing season, as well as the jumps. AP, who retired as 20 times Champion jockey last year,...

Sir Anthony McCoy teamed up with Rory McIlroy and JP McManus at this year’s Pro-Am tournament at the Dubai Duty Free Irish Open. The event, hosted by The Rory Foundation, took place at The K Club, Co Kildare. Celebrities joined some top golfers such as the US Masters...

Sir Anthony McCoy will support Unicef by playing in this year’s Soccer Aid. He joins Claudio Ranieri’s Rest of the World team which also features the likes of Brazilians Ronaldinho and Cafu as well international legends Jaap Stam, Dimitar Berbatov, Edgar Davids,...

Sir Anthony McCoy visited Saracens rugby club to motivate the players for their end-of-season push. The 20 time Champion jockey visited the club’s training ground, to speak to the players about focus, motivation and dedication. “To get him in was a real coup for us”,...

The former Wales legend Shane Williams attended an Annual Sports Ceremony at Bishop Burton in Hull to speak to over 140 students. Shane attended the dinner and participated in a Q&A, detailing his experiences at school, his ambition to be the best and outlining a...

The former 20 times Champion jockey Sir Anthony McCoy joined Victoria Pendleton and rugby star Jonathan Joseph in a polo lesson as part of the Laureus King Power Polo Cup preview. Sir Anthony is an Ambassador for Laureus, a global organisation that aims to improve...

Sir Anthony McCoy is to make a personal appearance at the opening of the GO Outdoors store in Belfast. Go Outdoors is the UK’s biggest outdoor store, catering for walking, camping, travelling, running, fishing, climbing, cycling, horseriding and ski wear.

The Channel 4 presenter Emma Spencer has extended her racing ambassadorial role with 888Sport for a further year. The new deal, negotiated by LBM, will see her feature in TV commercials, newspapers and other advertisements. Emma will provide video previews ahead of...

Sir Anthony McCoy has taken up his first official appointment with an equine charity by becoming a patron of Retaining of Racehorses (RoR). The RoR helps ex-racehorses find new careers. There are over 11,500 horses in the RoR's database registered as active in equine...